Working remotely or from home, whether this is on an ad-hoc basis or as a regular occurrence, can allow
people the scope to undertake their roles to their very best advantage. People quickly learn how best to
shape and adapt their hectic schedules and workload. I know that having the flexibility to work from home
has benefitted my business. My best designs and creative thoughts have come when sitting on my sofa
with no distractions.
The rigid micro management process adopted by many traditional style corporations is not always effective
and can actually decrease employee morale and productivity levels.
Working remotely frequently enables an increase in productivity, as commuting times to and from work
and meetings are either eradicated or decreased.
Many people also work better without the distraction of their colleagues. Through often unintentional
interruptions, such as internal discussions or general office banter, many official “working” hours can be
The majority of the original technology issues associated with remote working have now been eradicated.
The increased prevalence of mobile enabled platforms and cloud computing have allowed individuals to
access all required files and networks and to maintain effective communication with clients and colleagues.
“An office is where you can climb the corporate ladder. Coffee shops and other hot spots are where you
can change your life and have the ideas to change the world around you.” Chris Ward, author of Out of
Office: Work Where You Like & Achieve
Ward asks “Did you know that over great coffee, Harry Potter and Moshi Monsters were born; Obama's
first presidential speech was composed, and many websites such as craigslist and Foursquare.com were
built?” Just a few examples of tangible proof that many great business ideas are actually devised by people
free from the constraints of traditional desk or office cubicle roles.
Creative sparks can fly and business acumen strengthened in cafes, hotels, restaurants, virtual offices or
even during commutes. Who hasn't seen hordes of people furiously typing away on their laptops in all of
the aforesaid locations?
Perhaps the term “out of office” will soon take on a whole new meaning, as more and more examples of
this advantageous working style arise. Soon being “in the office” will be a rare occurrence.
Maria L. Novak Dugan is president of Marketing Solutions & Business Development, a firm in West
Chester, PA, offering creative marketing services and goal implementation for small & medium sized
businesses. For more information, contact Maria at 610-405-0633 or MariaNovak001@yahoo.com or visit