Downtown Marketing and Development

Insights and observations on the redevelopment and revitalization of post-industrial towns on the Route 422 Corridor in Southeastern Pennsylvania.

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Municipal Managers. Do You Get What You Pay For?

People employed in the public sector have to put up with a lot because they are always under the scrutiny of the taxpayers. Taxpayers pay the salary of public employees like a borough manager, main street manager or any number of full time officials administering departments and crews.

I watched with a little bit of amusement recent developments in Pottstown about the salary range for the prospective new borough manager. The question is “Do You Get What You Pay For”??

Code Enforcement and the Public Good

One of the tools that is available to a revitalization manager is the use of the code enforcement official. Some locales will partner with the local housing group or the main street organization to deal with problem properties. I have always made it a priority to get to know these people.

Why Main Street Still Works

The Four Point Main Street Approach works well in communities that employ the strategy faithfully. The four points are organization, promotion, design and economic restructuring.

Changes In The System

Just as things change on the local level, programs and priorities change on a statewide level. As I have written in previous articles, most new administrations try something a little different than the administration that preceded them.

The Corbett administration has changed the way that the Redevelopment Capital Assistance Program (RCAP) functions. There was a program name change to Redevelopment Assistance Capital Programs (RACP) (pronounced RACK-P). The changes did not stop there, it became more of a regular program and counted upon for development projects.

Why Revitalized Towns Have Tax Inequalities

A revitalizing town creates a lot of buzz. People are always coming up to me and telling me how much they enjoy going to Phoenixville or South Street. The people who invested money in the downtowns were responsible for the revitalization.

Once a property is revitalized, it is because there has been an investment to the systems, the building envelope, and some cosmetic improvements. Although many people like the way the buildings looks, in most cases the most expensive part is what you do not see, the roof, HVAC and the electrical improvements.

Historic Building Restoration

I have enjoyed becoming a consultant, and not working exclusively in any particular town, as that has afforded me an opportunity to pick my projects. Some projects stand out more than others because of their unique nature. I try to take projects, big and small, and give them my full attention.

Core Community Members

There are some places that it will never revitalize their central business district.  Sometimes people are happy with the way that things are and there is no inclination toward any change in the status quo. Other times there is just a lack of interest in the way the town progresses. The way a town presents its public space is a symbol of the leadership in the town.

Creating an Arts District

While I was out in Western Pennsylvania, I decided to pick up a couple of other jobs to enable me to be more efficient with my time. One of my favorite areas was the Monongahela Valley, where I had worked when I was administering a trade readjustment program for the Commonwealth Bureau of Labor and Industry.

Stochastic Events and Change, Trust the Narrative

All, all that you dream 
Comes to shine in silver lining 
And clouds, clouds change the scene 
Rain starts washing all these cautions 
Right into your life, make you realize 
Just what is true, what else can I do 
Just follow the rule 
Keep your eyes on the road that's ahead of you 

            Paul Barrere / William H Payne

Sexual Identity and Change

I recently changed my pronouns to "It" and "Itself" because pronouns are not something I wish to address in my life. However, I still say "yes sir" and "yes mam" without regard for the nuances in public discourse.

Last Days of Lockdown

Within days I will be rolling out a new website highlighting to my trip across the country from May 15 to June 15, 2021. I am glad I could make the trip to visit cities across America. Thank my benefactor, Manny DeMutis, for letting me work on creative projects.

I took special care to visit friends along the way as we shared stories of the late 1960s and early 1970s. Hazy memories of hazy times added to the lure of the visits. Being in Charleston, WV, where I went to school, and Memphis, Tennessee, where I was a union organizer, made me a little nostalgic. 

Change: The Ability to Say What You Think

Knowledge and technology have a way of inserting themselves to change customs and traditions of the past. What a person believed and spoke about in one era could be accepted as true, only to determine that it was false later because of a deeper understanding of the subject. I still believe Galileo was a heretic.  

Change: Law and Order in the Cities 2022

As I visited cities across America between May 15 and June 15, 2021, I felt very secure walking around 70 towns and cities. I had a couple of incidents but nothing major. Most of my career has been spent working in less than stellar areas and performing community development tasks. I am familiar with the routine of hard-core teenagers and unstable homeless seeking to be aggressive.

Preparing for a Disaster

As I muddle through the plethora of options on flood recovery and mitigation in Downingtown, I have been struck by the FEMA and PEMA staff's professionalism. We have been able to make inroads in flood recovery due to their involvement and participation.

Flood Relief in Downingtown

Recently I was asked to help with the flood relief effort in Downingtown. As in many cases, I am helping at no cost. Unfortunately, the Borough of Downingtown is up against it with the flooding this year. There have been two floods, and the lower-income areas that have typically been located in flood plains and industrial areas were hit hard.

The Borough Building was flooded and the flood mitigation plan was destroyed. My mission was to expedite the Pennsylvania Emergency Management Agency (PEMA) buyout program.

Equity and Inclusion

What I have found interesting is the debate over what is being taught in schools. For example, when I was young, in Fords, New Jersey, school #14, we said the "Lord's Prayer" right after the Pledge of Allegiance. Then someone would be required to read a bible passage in front of the class. It was almost putting you on the spot. You had to be able to read, and if you went up there and stumbled around, it did not reflect well for you.

Institutional Poverty

While at the recent statewide downtown conference in Reading, I spent a couple of days checking out the city. One of the mobile workshops was held at a public housing complex close to the hotel. 

What Makes the Reading to Philadelphia Train Project so Compelling?

The first time I tried to work on passenger rail service to Phoenixville (Greenline project), I thought we had a good chance of completing the project, and, at the time, the Citizens for the Train group was in high gear. There was a contribution from Liberty Property Trust to do the initial study, and there was participation from Norfolk Southern as we negotiated for the line. 

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