Downtown Marketing and Development

Insights and observations on the redevelopment and revitalization of post-industrial towns on the Route 422 Corridor in Southeastern Pennsylvania.

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State Stores in the Downtown

Main Street Managers talk to each other all of the time. One manager will encounter many of the same problems encountered by another manager. One problem continues to come to the forefront of issues relating to the downtown… losing your Liquor Control Board (LCB) state store.

Transit Oriented Development is a Plus for a Community

America of the 1870s saw a lot of towns suddenly appear along the rail lines as the population moved westward. Chicago and Los Angles grew into large cities and rail hubs from small towns, because people wanted to be near transportation. Smaller towns like Sayre, Pennsylvania started as a company-controlled entity as the railroad located headquarters there.

Vision and Development

I was in Phoenixville the other day and found that the new downtown development is being constructed that will soon transform downtown Phoenixville. The project has been in the works since 2010. My working the project through the initial approval process was my first consulting job after the Main Street CDC in Phoenixville.

“I Am Main Street” Begins

The effort to create a more dynamic and self-sustaining downtown/neighborhood revitalization effort is finally ready to kick off. Eight downtown managers from around the state have banned together to form the “I AM MAIN STREET” organization. Starting anything from scratch is a difficult task, and there have been many ups and downs while starting this movement.

Promotions and Festivals as an Economic Development Tool

There is always a need for things to happen in a downtown around Christmas in order to spur year-end sales. It is hard for a downtown to compete with big box stores or the chain stores that are located in malls. People try to shop in the downtown central business district as a way of securing alternative goods that are not part of the homogenized offerings of the chains and the big box stores.

Downtown Development as a Profession

Many people ask me “How did you get into the downtown development business?” The fact is that I am not sure how it happened. I remember in the early years it was not really a profession, and it was hard to explain what I did for a living.

Can Something Be So Bad It Is Good?

I have worked in a number of communities that have attempted to revitalize their downtown, and faced obstacles because of poor housing stock surrounding the downtown. The commonwealth attempted to address this problem with the Elm Street program. If the housing stock around the downtown is deteriorating, in many cases it deters people from entering the area.

Future of Main Street/Budget Constraints Imperil Program

It appears that a number of things have not gone well for the Pennsylvania Main Street program the last few years. Severe budget cuts and the loss of a designated specific line item in the Commonwealth budget have hurt the program. The number of Main Street programs across the state decrease annually, as local budgets shrink along with the Commonwealth’s budget.

What Kind of Place is Your Downtown?

Summer is a good season for getting outside and walking around. The warm summer nights could afford many an opportunity to walk around in the downtown. Many times people walk around and really do not pay much attention to anything but the path in front of them.

I would like to suggest the next time you take a walk, do it in your downtown.  You will be surprised at what you see if you pay a little attention to detail.  Towns change over time but some things just remain the same.

Pennsylvania Main Street Program is Imperiled

I am the co-founder of the Pennsylvania Downtown Center and I attend their annual conference. I have not been a main street manager for a few years, so it is more a labor of love to attend than a necessity. The conference is always a good time, but this year I retired early because as I age, 10 PM has become the new 11 PM.

Establishing a “Sense of Place”

When Fred Kent created and ran the Project for Public Spaces, he inspired me with the placemaking concept, and I became very interested in learning. He was somehow ousted later, and the group of 400 people he put together internationally collapsed under new management. 

I always remember what he said about how you can only hold someone’s interest for about 100 feet when they are walking in a downtown setting. Figure twenty-five feet per storefront would be like four storefronts in terms of distance.

The Second Round of Lockdown Study

I plan on another nationwide evaluation of downtown vacancies due to the 2021 lockdown.  This time, I will leave a few days before I did in 2021 and hope it does not get upper 90s temperatures in some of the locations, as I encountered in 2021. 

I will also be able to have solid data on office vacancies in many of the big cities during this round. Still, I can also quickly determine the office vacancies in some small towns that I need to rank in the system. 

Please Follow the Narrative

Since the last column, I have been involved in some level of controversy, which has put my professional judgment at odds with a narrative. My credentials in the area of aberrant behavior are substantial — In both my behavior and the behaviors I seek to change. Although much has changed in my personal life, the memories of what would be a potentially good place to be aberrant are fresh in my mind.

Dealing with Open Air Drug Markets

I remember watching The Wire on an HBO binge. I had worked in Baltimore, both in the county and city. In the city, I worked in the Patterson Park Area and did tenant conversions from renter to homeowner. In the Wire lingo, I worked in Prop Joe’s area. I laughed about how they set up “Hamsterdam," an open-air drug market.

Towns Struggle with Post-Pandemic Adjustments

Many cities throughout the United States are struggling with the post-pandemic world. Much of the problem was self-induced when we all went into hiding and started working from home. Only a little was happening in the downtowns, and most was happening took place outside. 

Technical And Administrative Elites in Today’s Society

My first job out of college was working for the AFL-CIO in the international headquarters across from Layfette Park in Washington, D.C. I was tasked with compiling a manual explaining the new Occupational Safety and Health Act of 1971 and managed speakers at ten workshops nationwide. I had a lot of time on my hands and was tasked with the federal register monitoring on the Act.

Life in America – Homeless Encampment Edition

The lockdown of 2021 created an upheaval in many lives. Everyone had to shelter in place for a year. This created many issues in our daily routine. My wife and I got to know each other well as we worked from home. We each got a monthly paycheck, even though my work was in slow motion because it was public sector work.

Trust the Science and Follow the Narrative

Last week I saw something I had not seen since the publication of the Covert Action Bulletin in the 1970s. The court has prohibited the government from censoring dissenting opinions. It concerned vaccine deniers and, in general, those unwilling to accept everything and the "trust the science" exception to free speech.

Flood Preparation and Mitigation — The Downingtown Model

The Hurricane Ida flooding in Downingtown was some of the worst residents saw. Many of the churches and service organizations contacted Mayor Phil Dague and asked him to lead the effort to be prepared for the next flood when it comes. He established a common understanding of risk-informed planning and decision-making fundamentals to help Downingtown examine a hazard or threat and produce an integrated, coordinated, and synchronized plan.

Office Vacancies and Retail Recovery

The face of cities is changing. Recently, the CoStar Group reported that 12.9 percent of office space is vacant nationally, marking the sixth straight double-digit quarter. The rate has increased from a post-financial crisis low of 9.4 percent in the second quarter of 2019. The office space "availability" rate, which measures vacant offices plus currently leased space that isn't being renewed or has been listed for subleasing, is 16.4 percent.

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