Experts Can Take the Guesswork Out of Small Business Technology

Nearly every small business relies in some way on computer technology. But it’s not easy to keep up with the seemingly daily arrival of hardware, software, and Web application improvements, especially when you’re trying to focus on growing your business. 

You can’t afford to assume that your PCs, laptops, networks, and peripherals are operating adequately for your needs, but neither should you upgrade just for the sake of upgrading.  Thousands of people regret purchasing bargain hardware that doesn’t perform as promised, or using unproven software that crashes on a regular basis. Then there are the email accounts that attract only spam, and Web sites that frustrate and discourage customers.

Fortunately, there are now hundreds of network computer and IT consultants who specialize in working with small companies. In fact, the vast majority of them are entrepreneurs just like you!

An outside tech expert can become a vital extension of your business, almost like a trusted attorney or accountant. But, not just anyone with a little PC smarts will do. You’ll want someone who does this full-time for you and other clients rather than a person who merely dabbles in computers on the side.

To find the right fit, develop a detailed list of your needs and how you want the person to work including part-time, on-call or a project basis. Look for someone who understands your type of business. They should also be able to explain the work in plain English so you or someone else in your business can learn how it all works.

Experience with businesses of your size is also important. Someone who works only with big companies may not be familiar with the best solutions for you. You should tap your independent tech guru for advice before making hardware or software purchases. A few minutes on the phone can prevent costly mistakes.

A good place to find IT consultants for your small business is the non-profit Independent Computer Consultants Association. Their Web site at www.icca.org offers a search feature to identify consultants by location or special skills. Note that a consultant need not be in your geographic area to benefit your firm. Depending on your needs, you may be able to work with someone entirely by phone and/or email.

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