The Four Point Main Street Approach works well in communities that employ the strategy faithfully. The four points are organization, promotion, design and economic restructuring.

A revitalizing town creates a lot of buzz. People are always coming up to me and telling me how much they enjoy going to Phoenixville or South Street. The people who invested money in the downtowns were responsible for the revitalization.

Once a property is revitalized, it is because there has been an investment to the systems, the building envelope, and some cosmetic improvements. Although many people like the way the buildings looks, in most cases the most expensive part is what you do not see, the roof, HVAC and the electrical improvements.

There are some places that it will never revitalize their central business district.  Sometimes people are happy with the way that things are and there is no inclination toward any change in the status quo. Other times there is just a lack of interest in the way the town progresses. The way a town presents its public space is a symbol of the leadership in the town.