Downtown Marketing and Development

Insights and observations on the redevelopment and revitalization of post-industrial towns on the Route 422 Corridor in Southeastern Pennsylvania.

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Change In Neighborhoods Impacted By Gentrification

One of the issues that can arise when you are revitalizing is the potential for people from other areas and income groups to want to live in your (town) neighborhood. Many times the sudden influx causes demand in real estate, both residential and commercial.  The commercial revitalization sometimes makes it hard for some stores to remain downtown when rents go up. 

Good Design as an Asset in a Downtown Setting

Good design in a downtown is always the hallmark of a revitalized community. It is always easy to see bad design if it is particularly bad. When you walk down a street in a downtown, your eyes do not focus on bad design in the form of a rusty fence or a broken sign. In every town there is something.

Law and Order In Phoenixville

It was with surprise that I saw that Chief William Mossman retired from Phoenixville Police Department. His new employer will get a solid law enforcement official with street smarts and technical correctness. I always looked at my relationship with the Chief and the officers of the Phoenixville Police Department as a match made in heaven. 

The Hidden Economic and Social Impact of Illegal Workers in a Downtown Setting

Immigration is a hot topic in the presidential elections, and I started thinking about my interaction with illegal immigrants. Really it starts with me, as my grandfather was illegal. He did not find that out until he was about 90-year old, retired on social security, receiving a steelworker’s pension, black lung benefits and living in subsidized housing. I also have had work experience relevant to the issue.

Dialectics of Change

Change happens no matter who tries to stop it or promote it. When I go into a town to revitalize, by definition of the word it means change. You are taking what is in the town and offering either an enhancement, or repositioning in the regional marketplace. I always seek to look at how I proceed in terms of a linear programming model — To get from point A to point B in the straightest line possible, which will, in many cases be subject to constraints.

Grant Packaging

One of the items that people seeking government funding need to recognize is that there is not really only one source for many projects. There are federal grants, state grants, and local grants, each being a little different and each being a little alike.

Leveraging Local Dollars as a way of Funding Projects, Part 2

Last month I went over how important it is not to be an undiscovered island in a sea of projects offered to funding sources. I discussed how important it is to put a “face” on the project. Local leaders need to step to the forefront to discuss their project desires with the agencies regulating the activity. This ensures that the project is not coming from left field somewhere, but as part of an announced strategy to rectify whatever problem is at hand.

Leveraging Local Dollars as a Way for Funding Projects

People are always asking me, “how is it that you are able to access grants”? I always blow off that question because I do not know. I know that if you write a good application, you score a lot of points and you are competitive. That is all that you can ask, that you are competitive to get yourself on the board.

Financial Packaging in a Difficult Environment

In a time when money is tight in the public sector, things become more competitive when a community is seeking money for economic development. I write grants, and know that the level of the quality of applications is higher when there is less money. 

Much of the time, the types of grants a community can apply for is dictated through the availability of local match money. Where there is an issue with raising the local match, the types of grants and availability of grants are limited.

Who Revitalizes a Downtown?

Any time you hear of a town that wants to revitalize the downtown area, there are reasons for people get together to form a revitalization committee. Some towns are not that bad. Some towns are really bad. The question is always, what do we do to fix it? Many times, the answers the group comes up with, are to tell others what to do.

Change as a Constant

Since I am the only recognized “Agent of Change” in Pennsylvania… so declared by the Governor at one time… I thought I would change up this column a little bit this month and write about change. 

Elimination of Funding Schools through Property Taxes

The budget talks are ongoing in Pennsylvania and one of the items is how to fund the schools. Some of it centers on how to implement a plan that collects only a partial amount of the entire amount gained through property taxes by schools. Although I am not privy to the discussions, I could imagine concerns that certain school districts will not get a rightful share and the money.

Main Street as an Economic Development Generator

“Back in the day they walked three or four abreast in the downtown on a Saturday night.” That is a familiar quote from residents of a community as they talk about how the downtown has lost favor in the regional marketplace.  Looking at the streets bare and without activity must mean that the town is no longer viable. 

Politics and the Budget

Pennsylvania has gone a couple of months without a budget. It appears that the day to day running of the government has been spared the pain, but things are just not being done. The future of the Main Street program hangs with the budget, so the main street managers have a stake in the budget this year.

Setting Goals and Objectives for Revitalization

One of the first things that groups should do after deciding to revitalize their community is set some goals they want to achieve, and list a number of objectives they need to address. A solid plan with the goals and objects, spelled out in simple terms with a time line for attainment provides a map for the flow of the revitalization.

Death of the Greenline

When you are a revitalization coordinator in a town, you learn to “go wide” with projects so you can have the greatest impact in a community. Business people and governments raise a bunch of money, articulate all their hopes and dreams, and hand them to you to make a reality.

New Opportunities

The winds of political change flew through the state capitol last fall, as we were the recipients of a new governor. Any time the government changes administrations, new priorities bring new programs for communities across the commonwealth.

State Stores in the Downtown

Main Street Managers talk to each other all of the time. One manager will encounter many of the same problems encountered by another manager. One problem continues to come to the forefront of issues relating to the downtown… losing your Liquor Control Board (LCB) state store.

Transit Oriented Development is a Plus for a Community

America of the 1870s saw a lot of towns suddenly appear along the rail lines as the population moved westward. Chicago and Los Angles grew into large cities and rail hubs from small towns, because people wanted to be near transportation. Smaller towns like Sayre, Pennsylvania started as a company-controlled entity as the railroad located headquarters there.

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