Downtown Marketing and Development

Insights and observations on the redevelopment and revitalization of post-industrial towns on the Route 422 Corridor in Southeastern Pennsylvania.

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Vision and Development

I was in Phoenixville the other day and found that the new downtown development is being constructed that will soon transform downtown Phoenixville. The project has been in the works since 2010. My working the project through the initial approval process was my first consulting job after the Main Street CDC in Phoenixville.

“I Am Main Street” Begins

The effort to create a more dynamic and self-sustaining downtown/neighborhood revitalization effort is finally ready to kick off. Eight downtown managers from around the state have banned together to form the “I AM MAIN STREET” organization. Starting anything from scratch is a difficult task, and there have been many ups and downs while starting this movement.

Promotions and Festivals as an Economic Development Tool

There is always a need for things to happen in a downtown around Christmas in order to spur year-end sales. It is hard for a downtown to compete with big box stores or the chain stores that are located in malls. People try to shop in the downtown central business district as a way of securing alternative goods that are not part of the homogenized offerings of the chains and the big box stores.

Downtown Development as a Profession

Many people ask me “How did you get into the downtown development business?” The fact is that I am not sure how it happened. I remember in the early years it was not really a profession, and it was hard to explain what I did for a living.

Can Something Be So Bad It Is Good?

I have worked in a number of communities that have attempted to revitalize their downtown, and faced obstacles because of poor housing stock surrounding the downtown. The commonwealth attempted to address this problem with the Elm Street program. If the housing stock around the downtown is deteriorating, in many cases it deters people from entering the area.

Future of Main Street/Budget Constraints Imperil Program

It appears that a number of things have not gone well for the Pennsylvania Main Street program the last few years. Severe budget cuts and the loss of a designated specific line item in the Commonwealth budget have hurt the program. The number of Main Street programs across the state decrease annually, as local budgets shrink along with the Commonwealth’s budget.

What Kind of Place is Your Downtown?

Summer is a good season for getting outside and walking around. The warm summer nights could afford many an opportunity to walk around in the downtown. Many times people walk around and really do not pay much attention to anything but the path in front of them.

I would like to suggest the next time you take a walk, do it in your downtown.  You will be surprised at what you see if you pay a little attention to detail.  Towns change over time but some things just remain the same.

Pennsylvania Main Street Program is Imperiled

I am the co-founder of the Pennsylvania Downtown Center and I attend their annual conference. I have not been a main street manager for a few years, so it is more a labor of love to attend than a necessity. The conference is always a good time, but this year I retired early because as I age, 10 PM has become the new 11 PM.

Elections and Downtown Management

I have been in the Main Street Management field for almost 30 years, and I have always found that public service people, like main street managers, come under greater scrutiny during an election year.  Many times, it is derived by inference. Some person running for office or supporting someone running for office normally has an agenda or platform, and if something relating to your program somehow… someway… bears any resemblance to the platform or agenda, you end up in the cross hairs.

Brownfields and Community Development

In many of the communities that I visit, there is a common problem of a contaminated property. It is considered blight, and in most cases, there is a consensus that the blight should be remedied. Sometimes it is a downtown property, as it was in Downingtown, with the O’Brien Machinery property, and other times it is in a residential area like in Forest Hills.

Opinion — Globalization and Change

There has been an effort on behalf of some to initiate a global agenda in the United States. After all, we are part of the world, and we are all brothers and sisters. Global barriers are breaking down, and there is an effort for people to consider themselves citizens of the world, rather than a particular nation.  

Change is in your Mind

I always try to broaden my horizons. I did not care too much for school when I was young. I also did not do well. Most of my attention was not geared toward academic achievement.  Most of the kids in my New Jersey High School were hovering around 97 – 99 percent on whatever that test was that measured our intelligence, while others like me did not score as well.

Changes in Health Insurance

Yet another change in Health Insurance is on the horizon. I was looking at the proposed plans, and there seemed to be one common thread — the 40 percent excise tax is coming my way. People like me are looking at a one-year total of about $342 billion in increased taxes. As before, there is no help for me on the horizon. I am part of the old system and my kind of plan is now scorned.

Change the Elector Process

I realized the other day that I am on a vast array of mailing lists from far left to far right, and pretty much everything in the middle. I did receive something about a month ago that made me wonder about the entire process of selection.

Hoops of Change

I have been given the liberty to change my column to write about CHANGE. I believe that I am the only officially recognized agent of change in Pennsylvania. I have the necessary skill set to write about change. Elements of change are everywhere around us, as we interact with media, institutions and individuals. I hope to be able to comment intelligently about changes that happen to and around us. Some of what I write is going to make people uncomfortable, but that is what change is all about.

Sanctuary Cities Downtown II

Two months ago I wrote an article about wage slavery in the downtown, and just recently there has been a nationwide “Day Without Immigrants” protest illustrating my point. 

I wrote:

Being the grandson of an illegal Italian immigrant who had trouble with the law, I have sympathy for the plight of the illegal immigrant. I also realize that in the cities, the economy, to a certain extent, relies on the ability to cheat the illegal immigrant on matters of wage, hours and conditions of employment because they have no redress in those matters.

Promotions, Law Enforcement and Merchant Backlash

The Main Street process has four points: Economic Restructuring, Organization, Design and Promotion. Promotion is always the one that has been my favorite, even though the economic restructuring is what everyone wants in the end.

Promotion is key in the strategic repositioning of the downtown. It is something to do when you come to a town. It is a draw for people to come to a downtown. For many people, it is what they think of the downtown.

Sanctuary Cities Downtown

In a past article, I discussed the potential for labor abuse involving illegal aliens in the downtown. The lack of redress of grievances based upon illegal immigration status leads to abuse in many instances. They are a large supplier of day labor for food service facilities and “hitching post” type parking lot labor availability sites, the most famous of these sites being the Acme parking lot in Manasquan New Jersey. 

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